
After entering into a clothing line and swimwear collection, Jessica Simpson will now release her fragrance line. The singer and actress has plans to release her first perfume in July 2008. She has signed a deal with Perfume and beauty products maker Parlux Fragrances Inc. and Camuto Group to create her own scent. Parlux Fragrances holds licenses for Paris Hilton fragrances and watches, and has licenses to make and distribute fragrances of Guess, Ocean Pacific, Maria Sharapova and others.
According to a joint statement, the scent will reflect the style and personality of the star.
Simpson said,
I wanted to partner with a company that would be able to express my personality through a fragrance. After meeting with Parlux, I’M extremely excited to start the development process with them.











