Pop singer Gwen Stefani creates a new fragrance called L (the L stands for love). The singer created this scent in collaboration with Coty Prestige. They had a launch party Monday afternoon, at the Soho House in NYC where two Olympian swimmers performed water ballet.
The perfume is made from water hyacinth, white freesia, pear leaves, violet leaves, jasmine petals, rose, lily of the valley, sweet pea, orange blossom, frangipani blossom, peach skin, heliotrope flower and musk.
You can get this new fragrance at Nordstrom in July and in other retail stores in September in two sizes: 1.7 oz for $55 and 3.4 oz for $70.
And you’ll surely love the cheetah print cartoon with a black stripe and a stylized L on the packaging box. The inside of the box contains the tag line from the fragrance, ‘I want you all over me.’ This is a lyric from her song, ‘Crash.’
According to Gwen,
It’s sort of amazing to go from selling fragrances (that’s what she did before she became a musician) to having one of my own. I certainly never expected it when I was selling Borghese and Ultima II at the Broadway!
I wanted this fragrance to be light, fresh and clean. I want people to say, ‘I want to smell like that.’ I’m kind of embarrassed by how much I enjoyed creating this fragrance. It’s another way to say who I am. I love this one so much I’m not sure what I’m going to come up with for the next one.
